nudge and the City of London Corporation research

Workplace Financial Wellbeing report: From intent to impact

Financial wellbeing is no longer a discretionary employee benefit. It is a workforce, business and economic issue.

While employer awareness and investment are increasing, many organizations are still at an early stage of translating their intent into measurable employee and business impact.

What's inside the report?

  • Why financial wellbeing matters for employers
  • Where current programs are succeeding and failing
  • The barriers limiting employee and business outcomes
  • How employers, regulators and government can accelerate progress

Why these insights matter

Financial wellbeing affects workforce resilience, engagement, productivity and retention, making it a critical business issue for employers.

Download the workplace financial wellbeing report

Key findings include:

  • Financial wellbeing is now a strategic priority: 55% of employers identify financial wellbeing as a major organisational priority, with a further 38% describing it as an emerging priority.

  • Employee confidence does not always reflect financial capability: Employers believe employees are confident managing retirement savings, with 55% reporting employees are "very confident" and 39% "somewhat confident", yet the report notes that confidence may mask gaps in financial capability and long-term decision-making.

  • Engagement remains a challenge: Only 39% of employers report high engagement with financial wellbeing communications, despite growing awareness of available support.

  • Personalization drives stronger outcomes: Employers offering personalized, life-stage financial wellbeing support are more likely to report measurable ROI, with 56% reporting clear and measurable impact, compared with 42% for emergency financial assistance and 38% for equity schemes.

  • Measurement remains underdeveloped: While 56% of employers report clear and measurable ROI from their financial wellbeing programmes, a further 40% report only partial or indirect impact. Even among employers that view financial wellbeing as a major priority, 27% still rely on partial or unquantified evidence of impact.

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