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Standing room only. Big energy. Even bigger conversations. 👏 👉 International Trademark Association (INTA) London delivered, and the IPPH session on “Robots in the Wild: Enforcing Brand Rights in the Age of Embodied AI” was one of those moments where you could feel the shift happening in real time. Timo Karakashev joined a brilliant group of speakers to explore how IP is evolving as AI moves beyond the screen and into the physical world, and it was clear this is no longer a “what if” conversation. ✨ What stood out most wasn’t just the topic, it was the mix of perspectives in the room. Global voices, different angles, real questions being challenged. Exactly the kind of dialogue #INTA2026 is meant for. 🤝 Huge thanks to IPPH and everyone involved in making this session happen. Xu Cheng, IPPH | Robinson Cheng, Anker Innovations | Mingyang Liu, Hollysys Group | Dwayne P., RWS Group | Heather McCann, Patently And if this is the direction the industry is heading, the conversation is only just getting started. Amber Zhang | Andrew-Oskar Szlachetko #INTA2026 #IP #AI #LegalInnovation #Cosmonauts