Brooklyn, New York, United States
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Specialties: Entrepreneurship, open source, mobile, software sales & business…

Articles by Vivek

  • Marketing Week at Think Summit Europe

    Last week at Think Summit Europe, in London 🇬🇧, I got a chance to sit down with Ben Davis, insights editor at…

  • The Perils of AI-Powered Marketing: Preserving the Human Touch

    As AI reshapes marketing, it brings many benefits for creating captivating campaigns and personalized experiences at…

    1 Comment
  • Trusted AI & Digital Twins

    Editor’s Note: This is a two-parter. Read to the end to get a deeper perspective about AI.

    1 Comment
  • The Rise of the 10x Marketer

    Remember the 90s, when mobile phones were only used for calls and texts, and the term "stream" brought to mind a river,…

    3 Comments
  • Customer Journeys for the Forgotten 80%

    When you have an email database spanning thousands upon thousands of customers, it’s natural to think that some…

    13 Comments
  • "The Greatest Night in Pop" - leadership lessons

    Some of you may have watched the recent Netflix documentary, The Greatest Night in Pop, capturing the moment when…

    7 Comments
  • Art of the Annual Kickoff

    Want to know what the hottest ticket is in town? Nope, it’s not Hamilton. It’s Movable Ink’s 2021 Kickoff! Many…

    7 Comments
  • Why Tech Companies Need to Embrace Empathy as a Core Value

    In this day and age, empathy may seem like a counter-intuitive ethos to building and growing a successful and…

    6 Comments
  • Scaling a Business? Why Failure to Instrument is to Instrument a Failure

    In 1903, the Wright brothers launched the first powered flight at Kitty Hawk, North Carolina. For the last 115 years…

    7 Comments
  • What Can Email Marketers Learn from Boxing Basics?

    If you’ve ever watched a boxing match, you know the road to victory is paved with a sustained series of well-timed and…

    3 Comments

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Patents

  • Management of dynamic email content

    Issued EU EP2776955B1

    Real-time or near real-time messaging, e.g. instant messaging [IM] interacting with other applications or services

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  • Management of dynamic email content

    Issued US US10027610B2

    Systems and methods to manage dynamic content in email via an image server. The image server being configured to communicate and receive requests from an email client regarding dynamic content. The image server is also configured to load data regarding the email client from an asset database, and to communicate with a decision engine. Further, the image server is configured to communicate with a content acquisition server, to communicate an analytics database, and to cause display of dynamic…

    Systems and methods to manage dynamic content in email via an image server. The image server being configured to communicate and receive requests from an email client regarding dynamic content. The image server is also configured to load data regarding the email client from an asset database, and to communicate with a decision engine. Further, the image server is configured to communicate with a content acquisition server, to communicate an analytics database, and to cause display of dynamic content in an email.

    Other inventors
    See patent
  • Management of dynamic email content

    Issued CA CA2854348C

    Systems and methods to manage dynamic content in email via an image server. The image server being configured to communicate and receive requests from an email client regarding dynamic content. The image server is also configured to load data regarding the email client from an asset database, and to communicate with a decision engine. Further, the image server is configured to communicate with a content acquisition server, to communicate an analytics database, and to cause display of dynamic…

    Systems and methods to manage dynamic content in email via an image server. The image server being configured to communicate and receive requests from an email client regarding dynamic content. The image server is also configured to load data regarding the email client from an asset database, and to communicate with a decision engine. Further, the image server is configured to communicate with a content acquisition server, to communicate an analytics database, and to cause display of dynamic content in an email.

    Other inventors
    See patent

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