Optimise Your LinkedIn Profile for Personal SEO

This title was summarized by AI from the post below.

90% of people only update their LinkedIn when they need a job. That's a mistake. Because your LinkedIn profile isn't a CV. It's your personal page. It's your personal SEO and digital footprint and that takes time to build. So if you if your profile isn't optimised you won't appear in the right searches. People with cool roles just won't find you. So get the fundamentals right: - Clear headline - Banner that actually says something - Punchy “About” section - Updated roles + dates - Metrics + success stories - Keywords (SaaS, HR Tech, AI, Enterprise Sales, etc.) - Post content to show your expertise Coming from someone that reviews thousands of profiles a month I promise you it's all these small things that compound. Think of your LinkedIn as a website. The more relevant and credible it looks, the more opportunities come to you. Don't wait until you're looking for a job. By then it's too late and you're competing with everyone else who's only just started optimising. Build your personal SEO before you need it.

I agree. LinkedIn originally helped companies showcase portfolios and engage customers. While it is now a heavy recruitment hub, the platform should still emphasise visual proof of what we sell and who we serve. Recruiters also need to step up here by guiding candidates on how to make profiles more appealing to prospective buyers. Metrics should be stated on a CV but I’m not sure if that’s something that needs to be on a LinkedIn profile. Coming from a hunter mindset, I am always prospecting. Building a visual strategy speaks directly to both recruiters and my client base. I rarely post internal sales percentages because they do not matter to buyers. The visuals show the enterprise accounts I deal with and the solutions I pitch which is what’s relevant to recruiters. Ultimately, my goal is to build long-term, portable relationships that outlast my current role. Hopefully this is a mindset that recruiters can adopt to look beyond raw metrics on LinkedIn, visuals can help evaluate candidates based on the actual enterprise accounts they manage and the complex solutions they pitch, just my two cents and my thoughts

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