NewDays AI companion Sunny helps people with cognitive impairment

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𝗙𝗼𝗿𝗺𝗲𝗿 𝗔𝗺𝗮𝘇𝗼𝗻 𝗮𝗻𝗱 𝗚𝗼𝗼𝗴𝗹𝗲 𝗫 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗟𝗮𝘂𝗻𝗰𝗵 𝗡𝗲𝘄𝗗𝗮𝘆𝘀, 𝗮𝗻 𝗔𝗜 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 𝗳𝗼𝗿 𝗗𝗲𝗺𝗲𝗻𝘁𝗶𝗮 𝗖𝗮𝗿𝗲 Startup NewDays, founded by Babak Parviz and Daniel Kelly, has created Sunny, an AI companion that engages people with cognitive impairment in structured conversations alongside telehealth visits with clinicians. The approach builds on research showing that frequent guided conversations can delay decline and reduce isolation. Backed by a $7M seed round from General Catalyst and Madrona, NewDays has expanded from pilot programs in California, Washington, and Florida to Texas, with plans for broader rollout. The company offers free daily AI exercises and a $99 monthly subscription, aiming to scale proven therapies by combining generative AI with clinical oversight.

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