This is such a timely take. We're moving from search engine visibility to language model "legibility". It's no longer just about being optimized for humans or Google it's about being recognizable, credible, and contextually relevant to AI agents! Exciting stuff.
Check out my latest piece on what brand visibility really means in the age of AI. As LLMs and AI agents reshape how people discover, evaluate, and choose brands, the key question isn’t just “Can people find your brand?” It’s “Can AI find and recommend your brand?” In this article, I break down how brands and organizations can stay ahead with AIO (or GEO, GSO, SEO—whatever you prefer to call this new frontier) and what it truly takes to remain visible in a world where relevance is increasingly determined by algorithms. #WPPMedia #AIO #SEO #FutureOfSearch #Profound
Samir Shah
8mo
Saf Dogan I've started writing for AI legibility, clear facts and sources... it's drawn better leads!
Saf Dogan I've started writing content for model readability... answers are more reliable.