John Bradley "JJ" Jackson

For most small businesses, the promise of social media is to get found on the web, build brand awareness, create a dialog, nurture relationships, establish trust, and encourage people to buy your products and services. Making that promise a reality requires a vibrant social media strategy, an intimate knowledge of the brand, and a disciplined social media effort.
The customer who trusts you is far more likely to do business with you and to recommend you to others. Social media marketing… Show more

For most small businesses, the promise of social media is to get found on the web, build brand awareness, create a dialog, nurture relationships, establish trust, and encourage people to buy your products and services. Making that promise a reality requires a vibrant social media strategy, an intimate knowledge of the brand, and a disciplined social media effort.
The customer who trusts you is far more likely to do business with you and to recommend you to others. Social media marketing provides the perfect toolbox for the small business to earn and retain this trusted relationship. Your goal is to be "socially close." Show less

This book is about your entrepreneurial journey. It will help you achieve success by channeling the incredible power of shared Purpose and shared Values. You will find that aligning your work and Purpose will jump-start your career. Your satisfaction will soar, even as you work harder than you ever imagined you could.

We know this because we have helped many, many entrepreneurs succeed. Often, they start by barely knowing what success is. They learn the Fifteen Guiding Principles in this… Show more

This book is about your entrepreneurial journey. It will help you achieve success by channeling the incredible power of shared Purpose and shared Values. You will find that aligning your work and Purpose will jump-start your career. Your satisfaction will soar, even as you work harder than you ever imagined you could.

We know this because we have helped many, many entrepreneurs succeed. Often, they start by barely knowing what success is. They learn the Fifteen Guiding Principles in this book and they choose to follow them. In so doing, they develop their leadership potential, serve their community, and become the best they can be.

Principled entrepreneurs strive for success. They provide exceptional value, feel great about their accomplishments, earn the respect of others, and achieve self-respect. We invite you to read this book and do the same. Success is your choice. Show less

Have you ever had the feeling that you have experienced a sales and marketing challenge before, but were uncertain about what to do next? Have the conventional tools become less effective for you? You tried direct mail, networking, print advertising, and cold calling. Nothing seems to work anymore. Welcome to the "new normal."

New and different marketing techniques are needed for you to remain competitive and to stay in business. This new landscape is very complex:

• Facebook… Show more

Have you ever had the feeling that you have experienced a sales and marketing challenge before, but were uncertain about what to do next? Have the conventional tools become less effective for you? You tried direct mail, networking, print advertising, and cold calling. Nothing seems to work anymore. Welcome to the "new normal."

New and different marketing techniques are needed for you to remain competitive and to stay in business. This new landscape is very complex:

• Facebook, LinkedIn, and Twitter have replaced the water cooler as the customer hangout.
• E-mail marketing letters are often considered SPAM and don't even get opened.
• Bricks and mortar stores are now being trumped by websites that offer e-commerce, online chat, blogs, and deep discounts.
• Personal selling has never been harder since customers seem to hide behind voice mail and e-mail.
• Getting your website found in a Google search is increasingly difficult as the battle for keywords rages.

You need to do something better and different --- you need "Déjà NEW Marketing." Show less

Innovative Marketing and Sales Strategies for Niche Markets. Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? . What viral marketing methods are most successful? . What direct mail marketing tactics create the most new leads? . How can I optimize my website and increase traffic? . How can I motivate and retain my top sales reps? . How do I choose the right Public Relations firm? . What is podcasting and how do I get started? . What… Show more

Innovative Marketing and Sales Strategies for Niche Markets. Are you an entrepreneur, small business owner, or corporate marketing executive with questions like these? . What viral marketing methods are most successful? . What direct mail marketing tactics create the most new leads? . How can I optimize my website and increase traffic? . How can I motivate and retain my top sales reps? . How do I choose the right Public Relations firm? . What is podcasting and how do I get started? . What outdoor advertising techniques work best? Get answers to these questions along with practical advice on over 100 topics. Written in plain English with short easy-to-read chapters, this book demystifies niche marketing by delivering easy-to-understand definitions and practical suggestions. Show less